Bridging the gap between engineering and marketing

One of the most difficult aspects of building a website is answering the question: How will the engineering team and marketing team collaborate? Both teams are essential to creating an amazing site — but each comes from different backgrounds and has different concerns and priorities.

In this session, the ChattyKathi team will share how they bridged the gap between engineering and marketing while building their new website with Webflow. They’ll explore the communication systems they used, how they deployed the site in record time, and the Webflow tricks they learned along the way.